Susannah Patton

Susannah is the Managing Director of Kantar Africa Insight and has a Global Client Leadership role. She has 20 years’ experience in the research industry across multiple sectors and clients.

Throughout her career, Susannah has worked across brand strategy, communications development, innovation, new product development and shopper  research, providing strategic insight for clients such as Diageo, Procter & Gamble and Royal Bank of Scotland, which helps to drive sales.
Since joining Kantar in 2010, she has developed trusted global client relationships and has specialist experience in emerging markets including Sub-Saharan Africa Her real passions are people and brands.

Managing Director, Global Account Director Kantar Africa Insight