MSPA Workshop

MSPA Africa Event 2019

Monday 15 April 2019 – Federal Palace Hotel, Victoria Island, Lagos Nigeria

Do you have business in Africa or …. are you looking for business opportunities/business partners in or outside Africa? Do you want to know more about MSPA, the association for Mystery Shopping Professionals, the members or become a member and join this worldwide network of professionals?

This is a great networking opportunity and the perfect place to keep up-to-date with the newest trends in the market and attend this high-quality workshop.

Mark your agenda, register for the MSPA Africa event and arrange your travel to join us for a day of interactive workshop sessions, discussions, and networking opportunities.

“The Wonderful World of Mystery Shopping”

  • What’s Mystery Shopping? How does it differ to Market Research?
  • How to set-up a Mystery Shopping program. Best methodology to use, tips & tricks.
  • What are the Mystery Shopping techniques that work best in today’s marketplace

Positioning and Selling Mystery Shopping

  • The market and our opportunities
  • Finding your truth – what makes your business special
  • Why Buys – a winning formula or selling more
  • The benefits of combining Mystery Shopping with coaching & training.

Motivation and Improvement of Mystery Shoppers

  • Creating Effective Shopper Training Programs
  • Training the Trainers – Adult Learning Methods
  • Celebrating, Motivating and Incentivising Shoppers

Program MSPA Africa Event – 15 April 2019, Lagos (pdf file)

The workshop, including case studies and panel discussion, will all be run by leading professionals from within our industry. This event offers the perfect opportunity to meet and share ideas with other Mystery Shopping professionals and return to your offices with lots of new ideas. The workshop will be followed by the AMRA Africa Forum 2019.

There are a limited number of places available, so please secure your place early to avoid disappointment. 

Besides the MSPA African Event, the official launch of the Africa Forum 2019 organized by the African Market Research Association (AMRA) will take place on 16 & 17 April in Lagos at the same location.


For more information on the AMRA African Forum 2019. For registration for the Africa Forum check

We hope to see you at one or both events in Lagos!

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